About the Role

WebFX is seeking a candidate for our Marketing team. Our ideal candidate has 1-2 years of experience in SEO/digital marketing, and is excited about working with clients in an agency setting. Existing experience in marketing is expected, but additional training will be provided on the job.

Requirements: What We're Looking For

Educational Requirements

A Bachelor's Degree

A Cumulative GPA of 3.4 or above

Skills and Experience Requirements

Minimum of 1 year experience in SEO/digital marketing, or 2 years experience in a marketing role

Excellent verbal and written communication skills

Outstanding customer service skills

Presentation skills

Strong aptitude for research and analysis

Proven ability to succeed as part of a team, as well as to take initiative and work independently

Location Requirements

This role is based fully on-site at our headquarters in Harrisburg, PA. We are seeking candidates who are willing and able to work from this location daily, Monday-Friday.

Qualities and Traits: Who You Are

We are looking to invest in exceptional early-career professionals with a proven track record of excellence and personal initiative, who are looking to grow their career at an award-winning agency.

Not sure if this is you? See if the following statements resonate:

You Set a High Bar For Yourself: You aren’t looking to just check the box; you care about the quality of your work and actively challenge yourself to improve.

You Take Ownership: When you see something that needs to be done, you don’t hope someone else will take care of it; you step up and make it happen.

You Learn Quickly and Aren’t Afraid to Try New Things: You embrace the process of trying, making a mistake, learning from it, and trying again.

You’re Motivated by Goals and Measurable Results: You’re not content to just hope your work is improving; you thrive when you have a goal to work towards, and a plan for how to get there.

You’re a Critical, Creative, and Analytical Thinker: You don’t just take things at face value; you’re curious about how things work, how they could be improved, and what new solutions might be worth trying.

You’re Looking for a Career, not Just a Job: You’re not looking to just clock in, do busywork, and clock out; you’re excited about becoming an expert, taking on new and interesting challenges, and watching yourself climb towards your goals

The Job Responsibilities: What You'll Do

On-the-job training is provided in all of these areas. This breakdown shows what your day-to-day will consist of once you're fully up and running in the role.

Client Relationship Management

(About 40% of your day)

Serve as a partner and direct point of contact for a dedicated portfolio of clients, proactively providing industry insights and recommendations to drive their digital marketing success

Build long-lasting relationships with your clients based on trust and rapport, and work to maintain our world-class retention rate

Marketing Campaign Strategy & Execution

(About 35% of your day)

Develop and execute data-driven digital marketing strategies, including SEO, AI Search Visibility, and PPC, aligned with client business objectives

Manage significant paid search budgets across top-tier search engines, optimizing campaigns for maximum ROI and exceeding performance targets

Optimize client websites for search engines (on-page SEO), leveraging advanced techniques to enhance organic visibility and drive qualified traffic

Direct the design of web pages and other content, ensuring all functionality is operating properly and all content is up-to-date

Performance Analysis & Reporting

(About 15% of your day)

Analyze campaign performance data (In Google Analytics and RevenueCloudFX) to identify trends, insights, and opportunities for optimization

Interpret web analytics, demographic data, market research, and buyer behaviors, and update strategies based on findings

Calculate ROI, and prepare and present regular reports that translate findings into actionable recommendations

Marketing Research & Testing

(About 10% of your day)